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Privacy Policy

Effective Date: November 26, 2025

At Demye Luxury Naturals ("we," "us," or "our"), we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website [demye.com] (the "Site"), make a purchase, or interact with our services as a seller of luxury natural skincare and beauty products. By using our Site, you consent to the practices described in this policy.

We comply with applicable data protection laws, including the General Data Protection Regulation (GDPR) for EU residents, the California Consumer Privacy Act (CCPA) for California residents, and other relevant regulations. If you have questions about this policy, please contact us at privacy@demye.com.

1. Information We Collect

We collect information to provide, improve, and personalize your experience on our Site. The types of information we may collect include:

Personal Information

  • Account Information: Name, email address, phone number, shipping/billing address, and payment details (e.g., credit card number, processed securely via third-party providers).

  • Order Information: Products purchased, order history, delivery preferences.

  • Contact Information: Provided when you subscribe to newsletters, request customer support, or participate in promotions.

Non-Personal Information

  • Usage Data: IP address, browser type, device information, pages visited, time spent on the Site, and referral sources.

  • Cookies and Tracking Technologies: We use cookies, pixels, and similar tools to enhance functionality, analyze trends, and deliver personalized ads. For example, cookies remember items in your shopping cart.

We do not knowingly collect personal information from children under 13 years of age. If we discover such data, we will delete it promptly. Our products are intended for adults; the Site is not directed at minors.

Type of DataExamplesHow Collected

PersonalName, email, payment infoForms, checkout, account creation

Non-PersonalIP address, browsing historyAutomatically via cookies and analytics

SensitiveHealth/skin type (if shared voluntarily)Optional surveys or reviews

2. How We Use Your Information

We use your information to operate and improve our business as an e-commerce provider of natural beauty products:

  • Fulfill Orders: Process payments, ship products, and manage returns.

  • Communicate: Send order confirmations, shipping updates, promotional emails (with opt-out options), and customer support responses.

  • Personalize Experience: Recommend products based on past purchases (e.g., suggesting complementary shea butter items).

  • Marketing: Send targeted ads or newsletters about new arrivals, with your consent where required.

  • Analytics and Improvement: Analyze Site usage to enhance features, prevent fraud, and ensure security.

  • Legal Compliance: Respond to legal requests or protect our rights.

Under GDPR, we process data based on consent, contract necessity, or legitimate interests. Under CCPA, we do not "sell" personal information as defined by the law.

3. How We Share Your Information

We do not sell your personal information. We may share it in limited circumstances:

  • Service Providers: With trusted third parties who assist us, such as:

    • Payment processors (e.g., Stripe, PayPal) for transactions.

    • Shipping carriers (e.g., USPS, UPS) for delivery.

    • Email services (e.g., Mailchimp) for communications.

    • Analytics tools (e.g., Google Analytics) for insights. These providers are contractually obligated to protect your data and use it only for our specified purposes.

  • Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as a business asset.

  • Legal Requirements: To comply with laws, respond to subpoenas, or protect against fraud/legal claims.

  • With Your Consent: For any other purpose disclosed at the time of collection.

For international users, data may be transferred to the United States, where our servers are located. We ensure adequate safeguards, such as Standard Contractual Clauses for GDPR compliance.

4. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your information, including encryption for payment data and secure servers. However, no method of transmission over the internet is 100% secure. In the event of a data breach, we will notify affected users and authorities as required by law.

5. Your Rights and Choices

You have control over your personal information. Depending on your location:

  • Access and Update: View or correct your data via your account dashboard or by emailing privacy@demye.com.

  • Deletion: Request removal of your data (subject to legal retention obligations, e.g., for tax records up to 7 years).

  • Opt-Out: Unsubscribe from marketing emails using the "unsubscribe" link. Disable cookies via browser settings (note: this may limit Site functionality).

  • CCPA Rights (California Residents): Right to know, delete, or opt-out of "sales" (we do not sell data). Submit requests via privacy@demye.com; we verify identity within 45 days.

  • GDPR Rights (EU/UK Residents): Right to access, rectify, erase, restrict, object, or port data. No automated decision-making occurs.

To exercise rights, contact us. We respond within one month (extendable for complex requests). For CCPA, two requests per 12 months are allowed.

6. Cookies and Tracking

Our Site uses cookies for essential functions (e.g., cart persistence), analytics, and advertising. You can manage preferences via our Cookie Consent Banner or browser settings. Third-party cookies (e.g., from Google) may track behavior across sites for retargeting.

  • Essential Cookies: Necessary for Site operation; no opt-out.

  • Analytics Cookies: Help us understand usage; opt-out via Google Analytics settings.

  • Marketing Cookies: Personalize ads; opt-out through the Network Advertising Initiative.

For more details, see our Cookie Policy [link if applicable].

7. Third-Party Links

Our Site may contain links to third-party sites (e.g., social media, payment gateways). We are not responsible for their privacy practices. Review their policies before providing information.

8. Data Retention

We retain personal information only as long as necessary:

  • Order data: 7 years for tax/compliance.

  • Marketing preferences: Until you opt out or request deletion.

  • Usage data: 26 months for analytics.

Deleted data is securely disposed of or anonymized.

9. Changes to This Policy

We may update this Privacy Policy to reflect changes in our practices or laws. We will notify you via email or Site notice for material changes. Continued use after updates constitutes acceptance.

10. Contact Us

For questions, concerns, or complaints:

  • Email: privacy@demye.com

  • Address: Demye Luxury Naturals, [Insert Address], [City, State, ZIP]

  • Data Protection Officer: Available upon request.

If unresolved, EU residents may contact their national data protection authority; California residents may use the CCPA process.

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